Store History | |
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Remember the 5 & 10 of your youth?
That special place that brings back fond memories of times that you thought were gone forever? Well, it's alive and well at Vidler's 5 & 10 on Main Street in East Aurora, New York! |
 "Vidler's 5 & 10" by Sally Cook 50th Anniversary painting |
 The original cash register! |
It all started in 1930, during the midst of the Great Depression when Robert S. Vidler, Sr. opened his 5 & 10 in the quaint village of East Aurora. Despite the nay-sayers who took bets that the store wouldn't last a year, the store survived and prospered! Today, this third generation family business still maintains the character and charm it has always had and is now ten times the size of the original store! |
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Vidler's 5 & 10 occupies four connected, vintage 1890 buildings on two levels (that's over 15,000 square feet of retail space!) on East Aurora's historic Main Street. Vidler's could quite possibly be the largest 5 & 10 you'll ever visit! We offer an interesting blend of merchandise that ranges from the nostalgic, hard-to-find items of yesteryear to the newest items for today's recreational shopper! |
 A young lad riding "Sandy" our mechanical horse |
| Our sprawling building with its interesting nooks and crannies is easily recognized by the red and white awning, ginger bread trim and hand painted gold-leafed sign. Inside, you'll see that original wooden floors, big, open counters (just like the ones Grandma browsed) and a store stocked full of every kind of merchandise imaginable from marbles to microwave ware! Become part of the scene as you enjoy the atmosphere of an old five and ten. Return to a simpler time when stores were unique, prices reasonable, conversation friendly and customer service a pleasure. |
 Bob Vidler (Left) and Ed Vidler (Right) |
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You really have to visit Vidler's 5 & 10 to believe it! Located just 25 minutes from downtown Buffalo and within 45 minutes of Niagara Falls, Vidler's offers a unique shopping experience for the whole family. Come see us soon!
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